Nothing in the world is free – it is not any famous quote or phrase but a reality statement. You cannot buy anything for free as today; everyone is running a rat race of money. Same is the case with logo designing. It is such an important marketing and advertising vehicle that you cannot even imagine getting it for free. Logos are a brand ambassador of a company which may cost million dollars, like, can estimate the cost of Nike’s or McDonald’s logo? No, because they have turned into a brand mark identity!

There are many ways of free logo creation which are preferred by business owners especially the startups as most of them are reluctant of investing in a little pictorial representation of their company. It is all because they are unaware of its importance.

Free logo builder is one of the online logo design tool and of course used by millions of people out there because of the free word attached to it. Some of them are free for real while some of them are not. Furthermore, the price you will have to pay for mending the damage to your business reputation by using a clipart logo will be much higher than before.

Yes, they are all made of clipart composition which may not deliver such quality results as that of a professional graphic designer. So the catch here is that you should think twice before going for such free logo builder options otherwise you will be pulling your hairs in the end and nothing else.

Hence, you can go for whichever way you like the best but make sure you know what you are doing? Are you being sincere with your corporate identity? Do you want to take risks or you want to ensure a perfectly done brand mark identity. The choice is yours!

Do you know about EPS or TIFF? Have you ever heard about them? They are the file formats that may be used to deliver the logos for your newly established business but if in case you don’t have sufficient knowledge about them, you will definitely get confused. Eventually, you will be downloading softwares so that you can read the logo design. This may invite various viruses as well!

I think the solution for this problem can be a good understanding of the logo format that is used by the graphic designers today. Here are they:

1-EPS:

Do you know about EPS? I know, very few people know about it. It is but commonly used by graphic designers in their field because of the various features offered by it including the import and export of postscript files. EPS files are very versatile which makes it even more loved by the graphic designers.

2-PSD:

PSD is a Photoshop file which supports raster based file system involving lots of channels and layers which gives an extra space for creativity for a graphic designer. This is why; most of the logo designing today is done in this file format.

3-TIFF:

TIFF is liked when one wants to get his logo design printed. It is because of the high quality color pictures it renders. Tagged image file format is therefore the hot favorite of contemporary graphic designers.TIFF supports every image mode including RGB and LAB. Furthermore, it also supports CMYK colors which help in rendering complete and quality pictures.

4-AI:

AI is an acronym for adobe illustrator which is another graphic design software used by expert designers. Apart from the great design features it offers, the room for editing it serves is incomparable with other file formats.

Hence, one can use the preceding information to get all the knowledge about different logo file formats.

There are so many logo design portfolio that you can find on various professional graphic design websites. Have you ever wondered what these portfolios are for? Why people showcase their work? These samples are basically for the people who want to get an idea of the work a graphic designer can provide them with.

A graphic designer thus, provides his best work in the portfolio to attract his prospective clients. These samples are the great way to select the best graphic designer or service. Furthermore, these samples can be used effectively to dig out great ideas for your corporate identity. First off, a person who wants to design his brand mark identity all by himself then he must search for all the pertinent corporate identities around related to his business.

With so many logos around, he will be able to develop great new ideas for himself. On the other hand, for a graphic designer who is going in circles to develop good ideas can also analyze other designer’s work to get ideas. This way, logo design examples can serve with many purposes.

Apart from all that, the core purpose of logo design examples that are especially uploaded on various graphic design websites are to show the clients the best work done by the designers. This is just like presenting your curriculum vitae in front of the employers to get the job.

That happens for real as well when a professional graphic designer wants a job and applies in different graphic design companies. He has to bring his design portfolio with him so that the graphic design company can get an idea of his expertise.

Evaluation of the logo design prices against the packages a company is offering has to be done by the client. He must therefore come up with evaluation criteria to select the best package offered by graphic design company. Usually, there are two modes of criteria:

1-Budget.
2-Requirement.

For example; if a company is offering various packages out of which one is also giving stationery design which is not required by you then why on earth you will select the package. On the other hand, if a service is offering you with a package that is out of your budget limits then you might not go for it.

There are many features depending on a graphic design company offered through packages which generally includes:

1-Unlimited revisions policy in case a client doesn’t like the idea. This helps a client dictate the designer to deliver a corporate identity according to his wishes which makes him happy in the end. This is how; a chain of viral marketing begins where the client recommends you to all of his fellows business owners urging to get their corporate identity.

2-Money back guarantee will again satisfy the customer to maximum. If he doesn’t like the work, he may ask for refund and this surety will make him face the investment.

3-Freebies are the best technique to lure the customers. These freebies generally include things which assist them in a better use of brand mark identity like an eBook on how to brand your business on a shoe string budget.

4-Spin offs are a great way to facilitate customers with their needs for it can be costly for them to outsource them separately.

Hence, it is very important to evaluate your need and requirements if you want to end up on a perfect logo design packages.

How much it takes to get a high ending logo design? I don’t know what the situation age ago was but today, getting a perfect brand recognition device is not an easy thing. You have to invest a huge amount of money in it if you want to have a corporate identity that fulfils all of its purposes.

Therefore, if you have just dipped your toes in to the business world than you cannot even think of getting a corporate image or you will find out other ways to get it done. Other ways include those ways which can only harm your business reputation in a long run.

Getting back to topic of our discussion, I am going to tell you an interesting thing which might help you get an affordable logo design that is of high quality for your small scale company. It is not a secret but comes under the heading of common sense. Anyhow, you must first get a list of all the high repute professional graphic design companies which you always wanted to hire for your corporate identity. Now, you have to check if they are offering different levels of price and packages on their website.

If yes, then this is what you were looking for. You must check if other sites you selected are giving the same advantage or not that is different levels of logo design cost. If yes then select the one which you find comparatively better than the rest.

Its time to see if any of the packages they are offering suits your budget. If you find any of the packages then you must not wait for a minute and hire them at once for they might change the packages they are offering tomorrow.

Hence, this is how you can get the service of the best professional graphic design company in town.

Have you ever wondered why some corporate identities miserably fail while some cash all the benefits? The success and failure of a brand mark identity leans on the shoulder of a graphic designer. The more competent and professional he is the more will be the benefits.

This is why it is said that nothing can be compared with a professional when it comes to a logo design process. You cannot be a jack of all trades by designing your corporate identity all by yourself because you are trained to run your line of business and a graphic designer for his own. Imagine if a graphic designer is asked to run your electronics company then what will happen?

Similarly, if you are asked to draw your company’s corporate identity then how on earth you will be able to do that? Therefore, no one can ever underestimate the importance of a brand mark for a business. People who are very serious about their business reputation always head towards a professional graphic design service or designer to get their corporate identity.

If you will search for them, you will find thousands of them available in a huge quantity over the internet which makes it easier for you. You can choose them on the basis of affordability, experience, reputation and other important factors which you may consider.

A custom logo design, therefore, is much more apprehensible, appreciative and fruitful in a long run when you can reap the rewards of your struggle. This is why; it has always been given an upper hand when the benefits of two types of logo designs are compared that are DIY and custom logo designs.

Hence, everything is in front of you now, its up to you to decide which option suits you the best but make sure your decision is taken after a careful consideration of the benefits they may bring in for your company.

Have you ever imagined if we never had faces then how would be able to recognize each other?

OR

Have you ever imagined if we never had names to identify each other then how we would be living?

I know it sounds weird imagining ourselves without names and faces!

Companies also require a face to present themselves in front of public so that they can be recognized by them. The more unique your face is, the more you will be remembered by the audience. Hence, besides a unique company name, one has to develop a face in the form of a corporate logo design to reserve a place in the minds of the potential and existing customers both.

Once it was just the name of a company which mattered a lot when one wanted to implement marketing strategies but now things have changed with the passage of time. At that time, there were very few companies so the marketing was relatively quite easy but now with so many companies around one can hardly remember one.

Therefore, it is the duty of marketers to put in every effort which can lead to a unique corporate identity in the field.

A logo design, therefore, can be the best way today to help a business stand out from the rest which should be created in such a way that leaves a long lasting impression on the minds of the viewers. For this, one can get a professional graphic designer’s help as well. There are thousands of online company logo design services available over the internet for you; all you have to do is to search for them, select any one which suits your requirements and finally hire them as your logo designers.

Hence, if you think your small business can survive without a brand mark identity then you should think over your point of view once again because in such a cut throat competition one cannot survive without having a unique business insignia.